Change efforts are undermined by three measurement mistakes

In order to ascertain progress (or not) toward a desired outcome, it is necessary to measure the things that are motivating at a frequency that sustains attention.

Change efforts are often undermined by three common measurement mistakes. Either leaders take no measures, they measure something too distant to be motivating, or their measures are too infrequent to sustain attention.[1]


#change-management #statistics #leadership

See also:


  1. Crucial Influence – Grenny, et al. (2023), ch. 2, § “Making Measurement Mistakes.” ↩︎