Results are produced by vital behaviors

Influencing behavior toward desired results necessarily begins with understanding what behaviors are desirable toward that end.

A key to the success of … all effective influence efforts, is clarity about the vital behaviors they want to foster. [1]

Even with very complex problems, it is important to look for the one or two behaviors that will have the greatest impact on producing the desired results. One of the best ways to identify these behaviors is to learn from the “bright spots” whose behavior exhibits positive deviance.


#change-management #leadership

See also:


  1. Crucial Influence – Grenny, et al. (2023), ch. 2, § “Key 2: Find Vital Behaviors.” ↩︎