Tweaking the environment changes behavior
Shaping behavior toward a desired result can be helped “tweaking the environment”—“making the right behaviors a little bit easier and the wrong behaviors a little bit harder.”[1] It presents this challenge:
Is it possible to design an environment in which undesired behaviors—whether yours or your colleagues’—are made not only harder but impossible?[2]
Shaping the Path:
- Tweak the Environment
- Build Habits
- Rally the Herd
Switch – Heath and Heath (2010), ch. 9, 188. ↩︎
Ibid., ch. 9, 200. ↩︎